Perhaps the biggest sign of being at a great conference is the fact you didn't t

By David Sequeira · October 4, 2026 · Curated by George's Blog

Perhaps the biggest sign of being at a great conference is the fact you didn't take any photos?

Hectic week at Amazon Unboxed in San Francisco.

I tell a lie, I did take a few photos...

Crease Releaser (I believe its known as Wrinkle Releaser in the US) - something I add to my advice for traveling, it works miracles on your crushed outfits straight out of the suitcase Shirley Grill - Rachman Dan Madden

Mike Keaveny hard at work at our booth

My #Amazon lanyard

The custom hat I made for my daughter at the Skai Amazon Ads and Incremental happy hour

And the WK Kellogg Co limited edition Squish Mallow cereal I made Evandro Carvalho walk two miles with me to find (also for my daughter)!

Brilliant event, looking forward to the next one!

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